Introducing The StartUp Marketer's 2026 Board Announcement
Community
Mighty Networks · Last 30 days pulled Mar 2
Total Members
210
Community launched Jan 26
New This Month89
Active Members155
Active Rate
74%
▲ 29.2% vs. prev
155 of 210 active · Exceptional (>35% benchmark)
Contributions
2,733
▲ 25.0% vs. prev
64 contributing members · ▲3.2%
New Members
89
▼ 26.4% vs. prev
Expected post-launch normalization
Live Events
3
41 total participants
Tea Times2
Expert Sessions1
Newsletter
Beehiiv · Last 4 weeks pulled Mar 2
Total Subscribers
1,540
+165 new this month
New Subscribers165
Issues Sent2
Open Rate
40.5%
2× Industry Avg
B2B avg ~20–22% · Exceptional performance
Click Rate
5.88%
3× Industry Avg
B2B avg ~1.8–2% · Outstanding CTR
Top Source
Boost
71% · 142 subs
Mighty Networks20% · 39
Direct / Other9% · 18
LinkedIn
February 2026 · Organic only
Impressions
4,889
▼ 5.2% MoM
Baseline: 4,889 / month
Engagement Rate
14.3%
7× Industry Avg
Industry avg ~2% · Exceptional quality signal
New Followers
86
▲ 6.2% MoM
Organic follower growth
Reposts
13
▲ 160% MoM
Strong content amplification signal
Reactions
211
+ 40 Comments
Page Views245
Unique Visitors146
Website
Google Analytics · Feb 1–28 · No prior month baseline
Total Views
16,096
Month 1 baseline
Active Users702
Total Sessions1,573
Views / User
22.9
High Depth
Users viewing ~23 pages per session
Avg Engagement
3m 24s
Strong Dwell Time
Per active user · Quality visits
Total Events
22,976
Baseline
All tracked user interactions
Sign-Ups
62
Conversion Tracked
Confirmed sign-up events via GA
Community Deep Dive
New Members · Daily (Feb 2026)
New Members
Referred
Badges Earned · February
Day One Squad89
Insider89
Profile Pro20
Introduced10
8 Armed Wonder9
Welcome to SUM9
Always Showing Up7
Marketer Spotlight4
Show Up Squad4
Conversation Starter2
Fresh Start2
Bronze Pioneer1
Live Events · February 2026
| Event | Host | Date | Duration | Participants | Peak | Chat |
|---|---|---|---|---|---|---|
| Tea Time w/ Christina Garnett | The StartUp Marketer | Feb 19 | 45.7 min | 11 | 11 | 29 |
| Expert Session: Predictable Pipeline (Raj B. / Hivekind AI) | The StartUp Marketer | Feb 12 | 42.1 min | 17 | 17 | 47 |
| Tea Time: OSSUM Mascot Launch | OSSUM Mascot | Feb 5 | 48.6 min | 13 | 13 | 29 |
Newsletter Deep Dive
Subscriber Acquisition Sources · Last 4 Weeks
Economy Capital (Boost)
71% · 142
Mighty Networks API
20% · 39
BeYourself Marketing
2% · 3
The Digital Dosee
2% · 3
Effority (Boost)
1% · 2
LinkedIn Referral
1% · 1
Other Sources
3% · 4
Newsletter Performance vs. B2B Benchmarks
LinkedIn Deep Dive
Daily Impressions & Engagement Rate · February
Impressions
Eng Rate %
Engagement Mix
Reactions211 · 80.8%
Comments40 · 15.3%
Reposts13 · 5.0%
Website Deep Dive
Traffic Acquisition by Channel · Sessions
Direct
556
35.3%
Email
261
16.6%
Organic Social
229
14.6%
Referral
214
13.6%
Organic Search
201
12.8%
Unassigned
105
6.7%
Top Pages · Views
/feed (community)
876
/ (homepage)
843
General Space Feed
724
/events (space)
721
Resources List
573
Space Feed #2
508
What We Published · February 2026
These counts set our monthly output baseline
2
Tea Times
Christina Garnett · OSSUM Launch
1
Expert Session
Raj B. · Predictable Pipeline
4
Marketer Spotlights
Nneka · Via · Anthony M. · +1
3
Articles Published
Blog / long-form content
2
Newsletter Issues
1,540 subscribers reached
Top LinkedIn Posts · February 2026
Ranked by engagement rate
#1
34.1%
Engagement Rate
#2
Marketer Spotlight: Anthony Morell — Sr. Digital Marketing Manager at MRC
24.9%
Engagement Rate
#3
Marketer Spotlight: Nneka Otika — Content Marketer & Co-Founder, Influence Alchemy
19.4%
Engagement Rate
#4
Marketer Spotlight: Via Perkins — Marketing Lead at Fave & SVP at Feeture
15.4%
Engagement Rate
#5
Pipeline Problems Start Before Your CRM — Expert Session Promo (Hivekind AI)
9.3%
Engagement Rate
February 2026 · Proposed 2026 Benchmarks
Month 1 baselines to hold or exceed each month
Community
Total Members≥ 210 / mo
Active Rate≥ 74%
Contributions≥ 2,733 / mo
Live Events≥ 3 / mo
Event Participants≥ 41 / mo
Newsletter & LinkedIn
Open Rate≥ 40.5%
Click Rate≥ 5.88%
New Subscribers / Mo≥ 165
LI Engagement Rate≥ 14.3%
New Followers / Mo≥ 86
Website & Content Output
Monthly Views≥ 16,096
Active Users≥ 702
Avg Engagement≥ 3m 24s
Spotlights / Mo≥ 4
Articles / Mo≥ 3